DC NOISE campaign aimed at business sector – Norway
The Norwegian pilot projects in DC NOISE: "Labour Market" and "Senior Policy", are marketed in the last two editions of the magazine SPENN. SPENN is a magazine for the Commercial Association in Kristiansand Region, and each edition is published in 8500 copies. We have used this magazine as a marketing channel to reach an important audience in our pilot projects – the business and industrial sector. In SPENN number 4-09, we are conducting a campaign to raise awareness of DC NOISE and the challenges we will face in the years to come in relation to access to labour and expertise. In SPENN number 5-09 the campaign followed with editorial articles, in which the pilot "Senior policy" in Vennesla municipality and the pilot "Labour Market" in Kristiansand municipality are in focus.
In the attachment below, you will find a clip of the last two editions of the magazine (note: written in norwegian). The entire magazine can be read by searching for SPENN on the website www.issuu.com
SPENN, number 4
SPENN, number 5
You can receive more information about the campaign or the pilots by contacting the Norwegian partner in DC NOISE, Knutepunkt Sørlandet - Kristiansand Region.